Index of SEO resources[COLOR="Navy"]A[/COLOR]
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LoginAuto-redirecting Methods and Examples
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[COLOR="navy"]Basic SEO[/COLOR]
Quentin's thread for the seo newbie. Includes FAQ and lots of resources
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[COLOR="navy"]Books on Search Engine Optimization[/COLOR]
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LoginSearch Engine Optimization for Dummies
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LoginBuilding Your Business with Google For Dummies
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LoginSearch Engine Advertising : Buying Your Way to the Top to Increase Sales
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LoginPay-per-click Search Engine Marketing Handbook: Low Cost Strategies to Attracting New Customers Using Google, Yahoo & Other Search Engines
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LoginInsider's Guide To SEO: How To Get Your Website To The Top Of The Search Engines
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[COLOR="navy"]Content[/COLOR]
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[COLOR="navy"]Directories[/COLOR] that do not require a link back. Includes page rank
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This TV Show is available upon demand
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[COLOR="Navy"]How do I check if my site is search engine friendly[/COLOR]? [SIZE="1"]courtesy of KennethTan[/SIZE]
Turn off JavaScript, CSS, and cookies in your web browser and view your website. This is how the search engines most likely see your website. If you can successfully view your content and navigate your website your site is mostly search engine friendly. The only other thing to check is your URLs. Not using a session ID or 'id=' in your query strings is also very helpful.
[COLOR="navy"]What does it mean to have your site indexed by the search engines[/COLOR]
To be indexed by the search engines means your webpages have been crawled and included in the database of the search engines. Your pages are now avaialble to be included in search results of user queries. This doesn't mean your pages are guaranteed to be included. It just means they are available. The pages will still need to be relevant to the search terms before they will be included in the SERPs.
[COLOR="navy"]Which is better for SEO: text links or graphical links?[/COLOR]
Text links are better for SEO. Text links can contain the anchor text that your page wishes to rank well for and that is an important factor in all three search engines, especially Google. Image links are still valuable but do have less benefits compared to text links. This is true despite image tags having the ALT attribute available. The ALT attribute can contain keywords but thanks to keyword stuffing they now are virtually worthless. (You should be using your ALT attributes for usability and accessibility and not SEO anyway).
[COLOR="navy"]What is a quality link?[/COLOR]
A quality link is:
1) On topic (The page linking to your page is about the same main topic)
2) Ranked well for the keyphrase you are after (In the top 1,000)
3) Has high PR (PR 4 or higher)
What would be a good SEO strategy?
Before you write one line of code, do keyword research to determine what keywords you want to target. While constructing your website you should do the following:
1) Use markup to indicate the content of your site
- Optimize your <title> tags on each page to contain 1 - 3 keywords
- Create unique Meta Tags for each page
- Use header tags appropriately (H1 > H2 > H3)
- Use <strong> and
tags if appropriate
2) Optimize your URLs
- Use Search Engine Friendly URLs (for dynamic sites)
- Use keywords in your domain
- Use keywords in your URL
- Use dashes instead of underscores to separate words in your URLs
3) Optimize your content
- Use keywords liberally yet appropriately throughout each page
- Have unique content
- Have quality content
- Use search engine friendly design
- Create a human sitemap
- Do not use inaccessible site navigation (JavaScript menus)
- Minimized outbound links
- Kept your pages under 100K in size
- Design the navigational structure of the site to channel PR to main pages (especially the homepage)
- Create a page that encourages webmasters to link to your site
- Make sure your website is complete before launching it
[COLOR="navy"]Immediately after launching your site you should do the following:[/COLOR]
1) Submit your site to all major search engines
- Google (Use a Google SiteMap)
- Yahoo (Use the page list option)
- MSN (Finds your site via incomming links)
- Ask (Finds your site via incomming links)
2) Submit your site to all free directories
- DMOZ (also powers Google Directory)
- JoeAnt
3) Submit your site to relevant directories
- Find more at ISEDB
- Begin a link building campaign (attempting to get keywords in the link anchor text)
- Put a link to your website in your forum signatures
- Reply to relevant blog posts (Don't spam please)
- Submit articles to relevant websites
