Casting a pall over advertising

[staff]

Casting a pall over advertising
      

TNS is out with its quarterly advertising data. Frankly, it doesn’t look that hot.
The figures show that total measured ad spending rose just 0.6 percent in the first quarter from the same period a year ago, with budgets weaker in telecommunications and automotive.
Here’s how Jon Swallen, SVP Research at TNS media intelligence, described the quarter in a release: [...]
         

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