Bud’s advertising: Drink it in while it lasts

[staff]

Bud's advertising: Drink it in while it lasts
      


What would a combined InBev/Anheuser-Busch do with advertising? It’s one of the questions already being tossed around in the wake of InBev’s $46 billion bid for the brewer of Bud and Bud Light.
One obvious problem for Anheuser-Busch, which spends about $475 million each year on advertising, is that their marketing focuses heavily on the idea [...]
         

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