Buyout king Kekst in own takeover deal

[Joelle]

Buyout king Kekst in own takeover deal
      

Kekst, the PR agency that made its name advising on takeovers, was on the receiving end today as it sold out to French advertising firm Publicis. Founded by Gershon Kekst in 1970, the firm is famed for advising on deals like the lenghty, frenzied battle for RJR Nabisco, the leveraged buyout in the 1980s which [...]
         

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