Let’s Hear It for the Girls!

[staff]

Let's Hear It for the Girls!
      

Our video games reporter Kemp Powers went to today’s Ubisoft press conference, which featured the usual array of gun play and sword fighting fans expected from the French video game publisher.
The company, however, saved some of its most enthusiastic chest-bumping for an update on its “Games for Girls” brand strategy.
Tony Key, Ubisoft’s senior vice president [...]
         

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