Publicis & Yahoo Team For Cross-Carrier Marketing

[blogger]

Publicis & Yahoo Team For Cross-Carrier Marketing
      

A difficult aspect of launching successful mobile campaigns is the fact that it’s hard to build a campaign that works between all devices, carriers, and other variables.  Most mobile ad-agencies don’t have the in-house know-how to be able to produce a comprehensive campaign that will reach the masses.
Paris-based advertising holding company Publicis Groupe announced [...]
         

You are not allowed to view links. Register or Login