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3-D Glasses Still Hip (For Upcoming Super Bowl Ads)

Started by riky, January 09, 2009, 12:02:17 AM

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riky

3-D Glasses Still Hip (For Upcoming Super Bowl Ads)
      


As You are not allowed to view links. Register or Login reports, "Four marketers are teaming up to air two commercials in super-fabulous 3-D as part of a special 'event' during this year's Super Bowl telecast on Feb. 1. The ads, which will run at the end of the second quarter (a big bathroom-break moment, unfortunately), will be a 3-D trailer for DreamWorks Animation's upcoming 3-D feature film, Monsters vs. Aliens, and a 60-second spot in 3-D for PepsiCo's SoBe Lifewater.

"The other two marketers involved are Intel, which has made 125 million pairs of 3-D glasses for the occasion (to be made available at various retail locations), and NBC, this year's Super Bowl broadcaster, which will also air a 3-D episode of Chuck the following day (to be promoted under the slogan 'Don't Chuck your glasses')."

         

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