Schools think long-term as college donating falls (AP)

[riky]

Schools think long-term as college donating falls
    (AP)

 

AP - The legions of fundraisers colleges hired during the boom years have a new mission for these tough economic times: Go easy on the hard sell. Talk about financial aid, not shiny new buildings. If prospects can't give now, lay the groundwork for when the economy recovers.


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