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New Air Jordans Photography Marketing & Selling Secret #13 - Always Have A P

Started by amirauk5, April 25, 2011, 03:47:57 AM

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amirauk5

is it so momentous to have a pre-paid, separate fee for you creating the photographs?  The respond is that this way, you are charging for your extremely valuable TALENT & TIME.
One of the biggest mistakes I watch photographers making around the world today is that they do not have a separate, prepaid "Creation Fee" for their portrait services. The problem with this is that it teaches the prospect/client right from the very beginning of the relationship that your time & aptitude has no value. And this knowledge, once put in the client's idea You are not allowed to view links. Register or Login, will influence all her decisions from that moment forward, including how she remedies you and respects (or does not adore) you.
I've been charging a separate, pre-paid "Creation Fee" for about my whole photography profession. It's amazingly mighty in creating a tall discerned value of my photography services. I extremely recommend it.
Now, you may be asking the question, "Why have to it be prepaid, Chuck?"
1. It reserves her photography time - which afresh shows clearly that your time is invaluable, and you're extremely busy, successful and in claim.
2. If you're having cash stream issues, it certainly aids to get some money up front. (When I was equitable getting going, 40 years ago, this pre-paid fee allowed me to purchase the membrane I was going to be using for the photography session - things were really tight back then!)
3. This ends at the end of the day the anguish of having folk NOT show up for their photo session rendezvous.  Why? Because they PAID for this time - so they darn well are going to be there - in fact - they'll show up EARLY! (Back before I was doing this - it accustomed to DRIVE ME NUTS when I would get all prepared for a photo session, and the person wouldn't show up!)
By the way, there's distinct magnificent behalf to doing business this way - and that is each time you raise your fees, you ALSO heave the Creation Fee - this way, you forever know which price timetable a customer is on - because of the pre-paid creation fee she paid. This is really helpful while you're raising your prices at least double a year, for I recommend.
So, whether you're not act affair this course, start immediately! If it scares you for some cause, simply begin with a actually cheap pre-paid Creation Fee - possibly $50 or something. This way, it won't have all that many of an efficacy on your business You are not allowed to view links. Register or Login, yet ambition get you started doing business this way, and from this moment ahead You are not allowed to view links. Register or Login, you'll be on the right way.
You may be wondering how I present this policy to my prospects in such a way that they comesintoseffect and writing with me, even whereas so many of the other photographers in the district don't have this fee (big error!)
So here's what I say at the in-person appointment I have with my prospects on a separate daytime before the photography:
(I apparently do not do this right away. It's done after asking many questions of the prospect, creating the relationship & trust, and ascertaining out accurate what she ambitions.)
"Before we go anyone further, let me give you one indication of how much you can plan on investing, is that OK?
(Wait for her to mention ok.)
"First, we have a Pre-Paid Creation Fee. It is $XX and it namely prepaid apt cover the blueprinting & creating of the images. It does no work toward the achieved portraits - it's a separate fare. But it's the best $XX you'll ever provide, for it allows us to take the time to do it right.
"Then, once the images are built, you come behind in to outlook your images, and you can do anything you favor. For instance, the one over the sofa there - that size is $XX  (and I go aboard and volunteer the investment because the alter sizes - without using the tangible measurements of the images, of course.)
This goes really well.
If you're not doing this - do it NOW - you'll be VERY merry with the results! I'm alive testimony of it, and I too have "students" bring offthe earth who are doing business like this - and loving it. It makes a big

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