GSK plans $1 million prize to jump-start "electroceuticals"

[riky]

GSK plans $1 million prize to jump-start "electroceuticals"

<p><a href="http://news.yahoo.com/gsk-plans-1-million-prize-jump-start-electroceuticals-171728846--finance.html"><img src="http://l2.yimg.com/bt/api/res/1.2/HAL0sC8xzR6wnEqViv4Ymw--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTg2O3E9ODU7dz0xMzA-/http://media.zenfs.com/en_us/News/Reuters/2013-04-10T171728Z_1_CBRE9391C1W00_RTROPTP_2_GLAXO-RESULTS.JPG" width="130" height="86" alt="A GlaxoSmithKline logo is seen outside one of its buildings in west London, ahead of company results" align="left" title="A GlaxoSmithKline logo is seen outside one of its buildings in west London, ahead of company results" border="0" /></a>By Ben Hirschler LONDON (Reuters) - GlaxoSmithKline, Britain's biggest drugmaker, is placing a small but important bet on a new way of treating diseases by targeting electrical signals in the body. The company said on Wednesday it would offer a $1 million prize to stimulate innovation in the field, as well as funding up to 40 researchers working in external laboratories. The initiative is a long-term gamble on the promise of a new kind of medicine, using electrical impulses rather than the chemicals or biological molecules found in today's drugs. ...</p><br clear="all"/>

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