India: Who Wins In The TVS-BMW Deal?

[MotorBiker]

India: Who Wins In The TVS-BMW Deal?

<table cellspacing="0" align="left" border="0" width="110" cellpadding="5"><tr><td><div class="Pict"><a href="http://www.bmw-motorrad.com/" target="_blank"><img src="http://photos.imageevent.com/motorbiker/logos/BMW-logo.jpg" style="border:1px solid white;" width="100" height="100" border="0" title="BMW logo" alt="BMW logo"></a></div></td></tr></table><table cellspacing="0" align="right" border="0" width="110" cellpadding="5"><tr><td><div class="Pict"><a href="http://www.tvsmotor.in/" target="_blank"><img src="http://photos.imageevent.com/motorbiker/logos/TVS-Logo.jpg" style="border:1px solid white;" width="100" height="53" border="0" title="TVS logo" alt="TVS logo"></a></div></td></tr></table>#TVS #BMW #Venture #India - A lot has been written recently in the press about the TVS Motor / BMW Motorrad deal. The rumors had been circulating since last year that the two motorcycle manufacturers were looking at some kind of a joint-venture, possibly like the one between KTM and Bajaj. But is it the same deal, and will both parties benefit from it?<br><br>

TVS used to be India's third largest motorcycle manufacturer, today it's been pushed into the fourth spot. Bajaj and Hero MotoCorp both dominate the local and export scene. TVS had a link-up with Suzuki, but since both sell independently, it hasn't done much to increase TVS market share........... <br><br>

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