Mobile Marketers, App Makers Aggressively Targeting Parents

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Mobile Marketers, App Makers Aggressively Targeting Parents

Mobile marketers and app makers are increasingly turning their attention to a particularly profitable market segment: parents. According to the findings presented in “The U.S. Parental App Market 2015″ from research2guidance, there are now 14 million parents in the U.S. with children between 0-3 years that have at least one mobile device. By 2015, however, [...]

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