Infographic: The Rise of Customer Loyalty Programs

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Infographic: The Rise of Customer Loyalty Programs

According to the findings of new report from BIA/Kelsey shared with MMW on Tuesday, use of customer loyalty programs by small businesses (for delivering special offers and rewards for frequent customers) remains steady. The new report is the latest in BIA/Kelsey’s ongoing study of the advertising behaviors of small and medium-sized businesses (SMBs). Among those […]

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