Ovum Gets Real About Realtime Mobile Marketplace

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Ovum Gets Real About Realtime Mobile Marketplace

The insurance industry is at an inflection point between “operating in a product-orientated marketplace and operating in a customer-orientated marketplace.” That’s according to new research from Ovum, a global analyst firm. Ovum says that growing customer empowerment, the increasing ubiquity of mobile capabilities and minimal economic growth in developed countries are making it imperative for […]

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