Kraft challenged by "healthier" macaroni and cheese brands

[riky]

Kraft challenged by "healthier" macaroni and cheese brands

<p><a href="http://news.yahoo.com/kraft-challenged-healthier-macaroni-cheese-brands-130531576--sector.html"><img src="http://l1.yimg.com/bt/api/res/1.2/wt8mMva.Y4d8DW_4ho9Ftg--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTg2O3E9NzU7dz0xMzA-/http://media.zenfs.com/en_us/News/Reuters/2014-03-30T130531Z_1_CBREA2T10DH00_RTROPTP_2_CBUSINESS-US-KRAFT-MACANDCHEESE.JPG" width="130" height="86" alt="Kraft macaroni and cheese products on the shelf at a grocery store in Washington" align="left" title="Kraft macaroni and cheese products on the shelf at a grocery store in Washington" border="0" /></a>By Lisa Baertlein LOS ANGELES (Reuters) - Kraft Macaroni &amp; Cheese has been a favorite meal for generations of American children, but smaller brands made with more natural ingredients are starting to nibble at its market share, part of a trend that is biting into growth at large U.S. food companies. Zenobia Godschalk, an Atlanta mother of two young boys, stopped buying Kraft's &quot;mac and cheese&quot; after reading its complicated ingredient list. Now she buys Annie's organic version in bulk at Costco Wholesale Corp . &quot;I'm fully aware that it is not a health food,&quot; said Godschalk, of Annie's macaroni and cheese product.</p><br clear="all"/>

Source: You are not allowed to view links. Register or Login