Digital Marketing: What ‘Getting it Right’ Now Requires

[blogger]

Digital Marketing: What ‘Getting it Right’ Now Requires

According to a recent post on mobileStorm’s Digital Marketing Blog, Paul Greenberg, the so-called ”Godfather of CRM,”  believes that the battle in advertising today is not between competitors but against consumer attention spans that are rapidly diminishing. Traditional “shotgun style” marketing just doesn’t work anymore and has pushed marketers to go to where consumers actually […]

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