Celtra Advocating New AdCreator Analytics

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Celtra Advocating New AdCreator Analytics

Representatives for Celtra recently briefed MMW on their release of the new AdCreator analytics, which includes cross-screen viewability metrics, accidental ad expansion tracking and performance benchmarking. Celtra professes to be the first to provide viewability metrics on both in-app and mobile web environments. “The cutting-edge technology found in AdCreator analytics allows agencies, media suppliers and […]

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