OPINION: How Engagement Experiences Leverage a Brand’s Accountability

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OPINION: How Engagement Experiences Leverage a Brand’s Accountability

The following is an exclusive guest contributed post to MMW from Roy DeYoung, Senior Vice President of Creative Services for PM Digital. Since the advent of ecommerce, competition for consumer attention, sales, and subsequently, loyalty has grown; with increased customer touchpoints and accessibility more brands and products are launching everyday making it more difficult to […]

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