Are Retailers Ready for Mobile-Centric Holiday Shopping?

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Are Retailers Ready for Mobile-Centric Holiday Shopping?

The holidays are only a few months away, and most major retailers have already decided upon their holiday mobile marketing campaigns. What makes 2014 different from years past is the role that mobile will play in consumer buying decisions. Mobile devices have drastically increased in consumer adoption and user frequency between 2013 to 2014. This […]

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