Urban Airship, Gimbal Put Mobile Marketing in the Moment

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Urban Airship, Gimbal Put Mobile Marketing in the Moment

On Wednesday, MMW was briefed by the team at Urban Airship — a powerhouse in Mobile Relationship Management — about its new partnership with Gimbal — the leader in location and proximity mobile engagement. The companies have entered into a preferred partnership designed to accelerate ?in the moment? mobile engagement. What does that mean exactly? […]

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