Foldables see lackluster Q1 growth in Europe, Samsung's lead shrinks

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Foldables see lackluster Q1 growth in Europe, Samsung's lead shrinks

The foldable smartphone market in Europe grew by 4% in Q1 2025, amid increasing competition. According to the report shared by Counterpoint Research, foldables now account for 1.5% of total smartphone sales in the region. The figure shows that despite several years on the market, foldables are still very much a niche segment with market growth even tapering off.



Samsung remained the undisputed leader in the segment with its 41% market share in Europe. Still, the Korean brand lost significant market share compared to last year (15% pt) as key competitors ramped up their...

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