Advertising budgets: What’s the deal there?

[staff]

Advertising budgets: What's the deal there?
      

Quarter after quarter, analysts and the financial press keep pressing advertising executives about the economy and spending. For good reason, too, since corporations often take scissors to advertising budgets during downturns.
Thing is, the chief executives of the big ad holding companies so far have given very much the same answer during conference calls and interviews: everyone is worried, nobody [...]
         

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