WPP won’t be left out of takeover drama

[staff]

WPP won't be left out of takeover drama
      


It may not seem as sexy as Yahoo-Microsoft, but there is another notable takeover saga brewing in media. This one is between WPP, the British advertising group, and Taylor Nelson Sofres, the market research firm.
Why does WPP want TNS badly enough that it continued to urge the research firm to engage in talks even after its $1.9 billion [...]
         

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