Many Mobile Marketers Are Still Dropping The BallThat which makes a mobile marketing campaign effective is also what makes marketing campaigns of all varieties effective: relevancy. But, regrettably, when it comes to relevant mobile marketing campaigns, they are too few and far in between. New research among consumers into mobile marketing communications has revealed that they are not as relevant and useful […]
Source: Many Mobile Marketers Are Still Dropping The Ball (http://feedproxy.google.com/~r/MobileMarketingWatch/~3/2o9vq4lZYNE/)