Report: Consumers Ready for In-Store Mobile AlertsSwirl Networks, an in-store mobile marketing platform provider, has just released research findings about consumer willingness to receive beacon-triggered alerts. As MMW has reported throughout the month, major companies like Apple are now turning to iBeacon technology to provide in-store alerts to shoppers. And according to the details provided in the new report, customers are […]
Source: Report: Consumers Ready for In-Store Mobile Alerts (http://feedproxy.google.com/~r/MobileMarketingWatch/~3/uCUzc23SayI/)