Stay entertained with Sony Ericsson’s 3G K618

[ben2ong2]

A vibrant blend of work & play.
08 August 2006

LONDON 8 August 2006 - Sony Ericsson today announces the K618: a slim, lightweight 3G phone that will launch in selected markets and deliver the perfect mix of mobile phone, multimedia applications and business solutions.

The new K618 has been developed for those users that want ‘the best of both worlds’; entertainment on the move & a powerful business tool. This high performance 3G device is as light and slim as a typical 2.5G phone, yet delivers blisteringly-fast speeds for streaming or downloading music & video clips, browsing the web or gaming. And staying in control of your inbox is made easier with support for push email, allowing messages to be sent directly to the phone without having to download them.

“The K618 is the ideal phone to bring the benefits of 3G-enabled mobile entertainment to a wide audience,” says Jan Wäreby Corporate Executive Vice President, Head of Sales and Marketing, Sony Ericsson. “It will have appeal with the business person on the move, who will appreciate the freedom and choice that the latest mobile technologies can offer. It’s a great-looking, desirable phone that you’ll want to keep close to hand.”

This compact phone is well equipped for both capturing & sharing photos, and playing music. Notably, the K618 features Bluetoothâ,,¢ Streaming, which means that full-length music tracks (or video clips) can be sent wirelessly from the phone and listened to on a compatible Bluetoothâ,,¢ enabled device, such as the Stereo Bluetooth Headset HBH-DS970.

One click of the dedicated camera button and the 2.0 Megapixel camera is activated, which comes complete with 2.5x digital zoom and Picture Blog application. This allows the user to post (or blog) their images directly to their own blogsite, giving friends and family the chance to go online and view the shots. The K618 is also ready for making video calls; the separate video telephony camera and high speed 3G connectivity making this a reality.

With so many multimedia functions available, it’s possible to build up a sizeable collection of photos, music files, video clips and web pages. The 256MB Memory Stick Microâ,,¢ (M2â,,¢) provided caters for this and will store around 700 photos or 230 music tracks for example*. There is also the option to expand the external memory up to 1GB as an individual’s media library grows.

The K618 is a striking, slim-line ‘stick’ design that will launch in a choice of Vibrant Black or Bright White. This UMTS 2100 device will be available in selected markets from Q3 2006.

* Examples based on assumption of 4 minutes per track and codec compression eAAC+ and 32kbps for music/number of tracks. Or picture size of 2.0 Megapixel, taken in Normal Mode for recordable pictures.

K618 â€" Features at a glance:

    * Entertainment
          o Music player (with MP3, AAC, AAC+, eAAC+ support)
          o OMA DRM phase 1
          o Phone speaker
          o Full streaming Audio/Video
          o Polyphonic ring tones (72 voices)
          o Java MIDP 2.0
          o 3D games
          o Music DJâ,,¢
          o Video DJâ,,¢
          o Photo DJâ,,¢
          o PlayNowâ,,¢
          o Disc2Phone computer ripping software
          o Stereo headset
          o 256MB M2 card

    * Imaging & Messaging
          o 176x220 pixels, TFT 1.9” 262k colour display
          o 2.0 Megapixel camera
          o 2.5x digital zoom for still images
          o QCIF video recording & streaming
          o QVGA video playback
          o VGA Video Telephony camera
          o Consumer push email
          o SMS and MMS
          o Instant Messaging
          o Picture Blog application

    * Connectivity
          o UMTS 2100
          o Bluetoothâ,,¢ EDR
          o PC Tools & Software
          o USB 2.0 Mass storage FS
          o USB charging
          o USB cable
          o Fast port connector
          o External antenna connector
          o Flight mode
          o HTML Full Browser with RSS

    * Accessories
            Core Accessories:
          o Stereo Bluetoothâ,,¢ Headset HBH-DS970
          o Stereo Portable Handsfree HPM-65
          o Flash MXE-60
          o Music Cable MMC-60
          o Music Desk Stand MDS-60


            Other Accessories:
          o Desk Stand CDS- 60
          o Travel charger CMT-60
          o Bluetoothâ,,¢ Headset HBH-GV435
          o Bluetoothâ,,¢ Headset HBH- IV835
          o Bluetoothâ,,¢ Car Speakerphone HCB-100

Sony Ericsson Mobile Communications serves the global communications market with innovative and feature-rich mobile phones, accessories, PC-cards and M2M solutions. Established as a joint venture by Sony and Ericsson in 2001, with global corporate functions located in London, the company employs approximately 6,000 people worldwide, including R&D sites in Europe, Japan, China and America. Sony Ericsson is the global title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year.

FOR MEDIA INFORMATION, PLEASE CONTACT:
Sony Ericsson Corporate Communications
Telephone: +44 (0) 208 762 5858
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Any product features, specifications or statements in this document that are not historical facts are forward-looking and involve risks and uncertainties. Actual product features, specifications or forward-looking statements are subject to change.

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