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Reuters: DreamWorks' Katzenberg betting big on 3-D

Started by magic, March 11, 2008, 07:01:06 PM

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magic

DreamWorks' Katzenberg betting big on 3-D
      


LOS ANGELES (Reuters) - DreamWorks Animation SKG Chief Executive Jeffrey Katzenberg is betting on 3-D films to the tune of $30 million a year in the hope of bringing a dramatic bump to flat U.S. movie attendance.
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