Porsche Aims for Mobile Audience

[blogger]

Porsche Aims for Mobile Audience
      

Let’s be real honest. If most of us received an ad on our mobiles promoting the latest Porsche, that doesn’t change the fact that most of us still can’t afford one.
However, the idea behind Porsche’s new mobile marketing endeavor isn’t without good reason. In just a 4-month-long pilot run, mobile outperformed Porsche’s wider campaign to [...]
         

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