Report: Nielsen to Monitor Programming Consumption on Tablets

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Report: Nielsen to Monitor Programming Consumption on Tablets

More than six decades after Nielsen began monitoring our at-home television viewing habits, new standards will now dictate the ways in which Nielsen strives to make sense of our media consumption. Until today, the concept of “TV viewing” related to the practice of viewing programming on a traditional television set. But as of 2013, millions [...]<img src="http://feeds.feedburner.com/~r/MobileMarketingWatch/~4/5Dyk9RH77Qc" height="1" width="1"/>

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