U.S. Social Media Ad Revenues to Hit $15 Billion by 2018

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U.S. Social Media Ad Revenues to Hit $15 Billion by 2018

BIA/Kelsey estimates in a new report shared with MMW this week that total U.S. social media advertising revenues will grow from $5.1 billion in 2013 to $15 billion in 2018. This year represents the greatest year-over-year jump in social media ad revenues, growing to $8.4 billion in 2014, largely due to increases in mobile and […]

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