Affluents Prefer Smartphones for Charity Donations, Food Purchases

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Affluents Prefer Smartphones for Charity Donations, Food Purchases

New research from Experian Marketing Services finds that mobile devices are playing an increasingly important role in how users make purchases across all categories. While purchases using a computer or digital tablet still reign supreme, transactions via mobile phones are on the rise, and marketers are poised to take advantage of this trend. In particular, […]

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