Nielsen Mobile Report: Measure Twice, Advertise Once

[blogger]

Nielsen Mobile Report: Measure Twice, Advertise Once

There’s an old saw (pun intended) among carpenters: measure twice, cut once. It’s intended to convey the idea that measuring is serious business — and that cutting before making sure of the dimensions leads to wasted time and money. Well, Nielsen, the premier global information and measurement company, has released a new report indicating that […]

Source: You are not allowed to view links. Register or Login