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LinkedIn Hopes to Boost B2B Marketing with Latest Acquisition

Started by blogger, July 25, 2014, 09:01:21 AM

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LinkedIn Hopes to Boost B2B Marketing with Latest Acquisition

David Thacker, vice president of product at LinkedIn, confirmed this week that the social networking platform for professionals is doing its part to make B2B marketing through LinkedIn more precise and effective than ever before. To that end, LinkedIn has just acquired Bizo, a formidable player in business audience marketing. “Bizo offers technology and products […]

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