Oracle Helping Marketers Accurately Target Consumers Across Multiple Channels

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Oracle Helping Marketers Accurately Target Consumers Across Multiple Channels

The Oracle Data Marketing Platform is a marketing solution designed to help marketers with their cross-channel marketing endeavors. Since different sectors of a brand or product?s target audience utilizes online and offline channels differently, a one-size-fits-all approach is not an effective course of action. According to a recent report by Forrester Research, 82% of all […]

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