Big Brands Everywhere Hopping on Location-Based Marketing Bandwagon

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Big Brands Everywhere Hopping on Location-Based Marketing Bandwagon

The trend of American advertisers adopting Location-Based Mobile advertising (LBM) is right in line with efforts taking place internationally. African mobile ad network Vicinity Media has stated that Nando’s, Tsogo Sun, JD Group, FNB, Unilever, MTN, DSTV, Shoprite, Jaguar, Telkom, and Nissan are just some of the big brands now taking advantage of location-based mobile […]

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